At GPS, we are dynamic in our approach, when it comes to working with each of our clients. Having said this, we’d like to take you through, step-by-step, of our approach. Please see below a case study of a valued client – Chesham Motor Group.

A company’s brand represents the level of trust that a company has with their target audience. We at GPS believe that a strong company brand, results in having strong customer engagement and also strong customer retention. Building long-term relationships with clientele is one of our specialties.

We provide our clients with multiple premium quality logo concepts that convey the company’s core message to their target audience. At GPS, we enjoy being creative and working closely with our clients to ensure that they are fully satisfied with their final product.

Below you will find the initial logo concepts created
Chesham Motor Group at their journey with us at GPS.

From the creative brief provided by our client, we were able to develop the initial concepts further; creating these final designs, below.

Content Website Design

After finalising a company’s branding, the next step was to produce high quality content for their website. At GPS, our specialised content writers ensure that we deliver work of premium quality, within an agreed timeframe. Content is crucial to the success of your website. In order to retain visitors and have a high ranking on search engines, providing excellent content, must be a priority.

Design Web Design

Once the content for the website was approved, we focused on the design of the website. Your website is vital because it helps to establish your business. Customers expect businesses to have a strong online presence. A well designed, informative and updated website will: add credibility to your business, strengthen your brand and generate leads. This will of course, lead to an increase number of sales and revenue.

Mobile Friendly

When designing a website, it was key to ensure that the customer is able have access to a mobile-friendly version of a company’s website. In these modern times, many people now have access to a smartphone. We’re now able to communicate; whilst on the go, across many different countries around the world. At GPS, we create strategies with our clients, in how they can optimise their audience reach and grow their business.

Premium Plugins

Once the design aspect of the website was completed, we then went ahead and installed premium plugins. These are effective resources, as they allow us to be able to customise their website, to meet their requirements, as well as their customer’s needs. One way; in which, we achieve this, is by using plugins to optimise our client’s website loading speed. As, we continue to serve our customers in a digital age, data protection and data security, are at the forefront of GPS’s objective, of protecting our clients.
We utilise fully up-to date plugins that are able to protect businesses from breach of data protection. In conjunction with this, we will also install a premium plugin to generate back-ups of our client’s company’s website, in the very unlikely event, that their website should experience any issues.

SSL Certificates

When designing a website, it was key to ensure that the customer is able have access to a mobile-friendly version of a company’s website. In these modern times, many people now have access to a smartphone. We’re now able to communicate; whilst on the go, across many different countries around the world. At GPS, we create strategies with our clients, in how they can optimise their audience reach and grow their business.

Google Analytics

Moving on, Google Analytics is one of the most powerful tools for analysing traffic and trends for a particular website, therefore we installed this powerful tool on the backend. It keeps the website owner informed of the number of visitors (traffic), visiting a website and also; which, websites they have arrived from. Google Analytics is able to produce statistical reports of all the webpages, which each visitor has viewed and interacted with.

Social Media

Once we completed our client’s website, we implemented a professional social media campaign, consisting of tailored posts that are fully cognisant of the company’s brand.
Social media is important because it allows you to: reach, nurture, and engage with your target audience - no matter their location. When a business uses social media to connect with its audience correctly, it can lead to increased: brand awareness, number of leads, sales, and revenue.

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